WHAT IS WHITE HAT SEO

WHAT IS WHITE HAT SEO

WHERE AND WHY DO WE USE WHITE HAT SEO

In the search engine optimization (SEO) terminology, white hat SEO refers to the usage of optimization strategies or techniques and tactics that focus on the human audience opposed to the search engine and completely follows the search engine rules, regulations and their policies. which Also called Ethical SEO.

NOTE: WHITE HAT SEO ARE ALSO CALLED AS ETHICAL SEO

"white hat SEO" Means the SEO tactics which are in the line with the terms and conditions and guidelines of the major search engines, including Google and bing

White hat SEO is the opposite to the BLACK HAT SEO. Generally, white hat SEO refers to any practice which improves your search rankings on a search engine results page (SERP) while maintaining the integrity of your website or the blog and staying within the search engines' terms of service. These tactics stay within the bounds as  by Google.

The Examples of the white hat SEO include:

• Offering the quality content and services
• Fast site loading times and mobile-friendliness webpages
• Using descriptive, keyword-rich META TAGS and META DESCRIPTION
• Making your site easy to navigate

Examples of the black hat SEO, by contrast, include purchasing links or using deceptive cloaking techniques. Any other tactics that are considered deceitful or harmful for consumers would qualify as black hat. Black hat tactics are extremely risky as per the Google's algorithms, less and less likely to work.

Why Are White Hat SEO Techniques so Important?

Failure to engage only with the White Hat SEO practices can get your site banned from Google, bing and other search engines.

As we all know that the number one search engine, Google is visited by billions of people per day, and each visit presents the potential for your site to be discovered by a new user.

Google is an undoubtly the powerful source of traffic to your website, and being banned can result in a drastic drop in your website traffic and even in your business. Consider all the work that is entered into your website and then think about what it would be like to be banned from the internet's most commonly used search engine. is that worse?, once you're banned from Google, there is no guarantee that they will ever re-list you. once lifetime ban would impact your website with worse consequences.

Why risk it? Check out the complete description of Google-approved SEO techniques at Webmaster Guidelines. Google's Webmaster resources is the place to learn Google white hat SEO practices.

WHY Should You Implement White Hat SEO Methods?

Implementing White Hat SEO practices is the best way to create an ethical, sustainably successful website and business.

Here are few of the steps that you should follow to make sure that your SEO methods are strictly white hat. and only white hat

Offer high Quality Content and Services

Create high quality content that meets your visitor's needs and helps to solve their problems. Use the SEO keyword research tools to know the most relevant keywords that your site content to be optimized for.

Then focus on using those keywords in great content, such as 'how-to', 'know why?' articles & also the videos, which match's the intent of the keywords and your end user.

Use Descriptive, Keyword-Rich Meta Tags and meta description

Follow the best practices while creating meta descriptions for each page on your website to help search engines and the users to discover your content.